ABOUT US

In 2018, Ami was born from the vision of three young friends: Ginevra, Benedetta, and Martina. Their mission? To create something simple, accessible and appealing to women of all ages. Armed with a sewing machine and a burning desire to champion environmental sustainability, they embarked on a journey. Analyzing the rich tradition of Italian textile craftsmanship, they asked themselves a crucial question: could production waste be repurposed in innovative ways? The answer was Ami.

Amì is a sustainable brand built on the principle of upcycling discarded materials. The textile industry generates a staggering amount of waste, posing a significant threat to our planet's health. Amì tackles this issue head-on by recovering this waste and transforming it into unique, limited-edition accessories.

Amì, a true Made in Italy brand, embodies the idea of transforming waste materials into treasured, one-of-a-kind pieces. Handcrafted in Italy, our accessories showcase a style that's both simple and strikingly original.